Welcome to Latitude 53 Greeting Cards for Businesses What do we do?We supply high-quality greeting cards for businesses to use in their direct marketing. We have a range of 'off-the-shelf' card packs but our emphasis is on supplying cards branded with your logo and containing your own personalised message. Towards whom do we aim our product?Our service is geared particularly towards small and medium-sized businesses and we specialise in offering cards in short-run quantities. Why Send a Corporate Greeting Card?It isn't just about Christmas! There is huge value in sending a highly personal communication to your most-valued clients and customers on a regular basis. It's not about customer acquisition it's all about customer retention. Two-thirds of customers who switch supplier do so through indifference - they simply don't feel valued. What are you doing to make your key customers feel valued? How are you marketing to them? Do you want them to get some generic flyer/e-newsletter or are you really going to go out and build a relationship with those customers. Once the customer feels that you have engaged personally with them and have given them something of value for free, they will find it much easier to purchase from you the next time. For information that expands on this and some ideas about how to make a regular programme of highly personalised marketing communication work for your business visit our Hints & Tips page. |